Definitive Analysis
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Definitive Analysis

Financial Statements

Ticker

Industry

Sector

Deluxe Corporation (DLX)

Company Dividend Discount ModelIndustry: Advertising AgenciesSector: Communication Services

Valuation Snapshot

Stable Growth$13.94 - $20.37$17.05
Multi-Stage$22.21 - $24.30$23.24
Blended Fair Value$20.14
Current Price$19.36
Upside4.03%
DecisionDon't Buy

Dividend History & Growth Metrics (10Y)

Metric5Y CAGR10Y CAGR2024202320222021202020192018201720162015
DPS0.93%-0.61%1.201.181.161.141.121.141.251.281.301.32
YoY Growth--1.64%1.29%1.92%1.79%-1.92%-8.69%-2.46%-1.06%-1.73%3.74%
Dividend Yield--7.58%5.84%7.27%3.77%2.67%4.41%2.80%1.73%1.80%2.11%

Stable Growth Model (Adjusted)

(USD in Millions except Per Share Data)
Net Income To Common (M)82.74
(-) Cash Dividends Paid (M)54.96
(=) Cash Retained (M)27.77
MetricLOWBASEHIGH
Required Retention Ratio20.0%12.5%7.5%
(=) Cash Required (M)16.5510.346.21
Cash Retained (M)27.7727.7727.77
(-) Cash Required (M)-16.55-10.34-6.21
(=) Excess Retained (M)11.2317.4321.57
(/) Shares Outstanding (M)45.2545.2545.25
(=) Excess Retained per Share0.250.390.48
LTM Dividend per Share1.211.211.21
(+) Excess Retained per Share0.250.390.48
(=) Adjusted Dividend1.461.601.69
WACC / Discount Rate9.31%9.31%9.31%
Growth Rate-1.07%-0.07%0.93%
Fair Value$13.94$17.05$20.37
Upside / Downside-27.99%-11.96%5.22%

Multi-Stage Model: Projections

(USD in Millions)
MetricTTMDec-27Dec-28Dec-29Dec-30Dec-31Terminal
Net Income (M)82.7482.6882.6282.5782.5182.4684.93
Payout Ratio66.43%71.15%75.86%80.57%85.29%90.00%92.50%
Projected Dividends (M)54.9658.8262.6866.5370.3774.2178.56

Multi-Stage Valuation

MetricLOWBASEHIGH
WACC / Discount Rate9.31%9.31%9.31%
Growth Rate-1.07%-0.07%0.93%
Year 1 PV (M)53.2753.8154.35
Year 2 PV (M)51.4152.4553.51
Year 3 PV (M)49.4250.9352.48
Year 4 PV (M)47.3449.2951.29
Year 5 PV (M)45.2247.5549.97
PV of Terminal Value (M)758.29797.40838.10
Equity Value (M)1,004.951,051.431,099.70
Shares Outstanding (M)45.2545.2545.25
Fair Value$22.21$23.24$24.30
Upside / Downside14.72%20.02%25.53%

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